AZUKISAN
Creator Credits: Author: Nobeko
A pet comic essay by Nobeko capturing relatable cat-owner moments, backed by 5B+ sticker sends and expanding licensing programs across East Asia.
INTRODUCTION
Summary:
One rainy night, manga artist Nobeko rescued a weak little Siamese kitten named Azuki and brought her home. As they settled into life together, Nobeko began posting web comics detailing Azuki’s life as a spoiled, feisty tomboy with a deeply affectionate side. Captured through sweet, silly, and relatable everyday moments, AZUKISAN grew from a viral X (Twitter) series into a full-color book release featuring comic strips, origin stories, and photo galleries. Known in Mainland China as 《暹罗猫小豆泥》, the franchise commands a massive international presence. Beyond its digital footprint—boasting over 1.3 million combined social followers and 5 billion official sticker sends—the IP has established a broad commercial presence through character merchandise, retail collaborations, and themed events.
Category
- Comic Essay
Genre
- All-Ages
- Animal Mascot
- Character IP
- Lifestyle Comic
- Slice of Life
Keywords
Cat, Pet Diary, Web Comic, Viral SNS Hit, Full Color, Cat Lovers, Slice of Life, Heartwarming Comedy, All-Ages, Siamese Cat Azuki-san